mininglabs

Data mining, analysis and visualization

Juice analytics study on the Colbert Bump

The folks at Juice analytics have put up a very interesting study of the Colbert Bump.

Gathering data from Amazon about 20 authors who appeared on the show, they saw an immediate increase in the sales of the books during the days after the author’s appearance on the show.

Since the Colbert Report (along with the Dailyshow with Jon Stewart) is now available on P2P network (since the beginning of the year), a temporal analysis would be nice to see how P2P diffusion impact the Colbert Bump …

This is a very interesting example of the kind of statistics that can be done combining data scraping and simple but insightful statistics.

Read the entire article on the Juice Analytics’ website.